Notes in the Margin

On the intersection of web apps, digital content and social media

How to get your Facebook content seen

Interesting insight for those looking to use Facebook to promote a business or a cause:

Your news feed is divided into two sections, “Top News” and “Most Recent News,” and people are automatically directed to their “Top News” feed when they log in. Facebook has even acknowledged that 95% of users only read their “Top News” version of the feed. Thus, to stay on your customer’s radar, your content must fall into the “Top News” category.

The short article contains specific suggestions for getting your posts listed on “Top News.”

via How to make your Facebook content “Top News” | SmartBlog on Social Media.

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Written by tstaley

October 18, 2010 at 5:48 am

Posted in Social Web

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